Monday, March 11, 2019
Management annotated bibliography Essay
The purpose of this paper is to provide an annotated bibliography of three articles that masses with innovation and strategic management. And will include a review from the reasons perspective on current trends being shaped by innovation and specific aspects of innovation influencing strategic management.Innovation strategy 4 secern tactics of top growth companiesThe article covers the quaternion employs of successful growth. Finding the next S-curve, lean on customers, think like a former, and lead the course are the four areas that are focused on. The employ of finding the next S-curve explains that innovation has a time window, and is directly tie in to revenue. With continuous innovation, a companys chance of hitting and staying indoors the window increases dramatically. The practice of lean on customers directly relates to gaining an understanding of the customer. It points disclose tools to use, such as creating a customer empathy map. Lean on customers creates a le an approach to product innovation.The think like a designer practice involves using innovation to create raw(a) options. This includes using benighted Ocean Strategy which is the search for uncontested market space and the demarcation model gougevas which is the nine building blocks for business. The lead the way practice involves making innovation a priority and those innovative leaders should be role models. Current innovative companies are used as examples for distributively practice. These include Amazon, Apple, IBM, and Starbucks (Power, 2014-15).Elements of a successful innovation roadmapThis article covers innovation with quick Innovation Cycle (RIC). RIC leads to a higher success rate, by showing a repeatable process. It is anintroduction to a work shop. Product, business models, and processes rout out benefit from this road map. The rapid innovation cycle has four phases. arrange one is define and scope the innovation opportunity, phase two is impress new ideas, p hase three develop and design concepts for experimentation, and phase four is demonstrate the innovation through piloting and prototyping.The define phase lucubrate the way to define and scope an innovation. This is from the customers perspective and saves valuable time and energy. The stripping phase details ways of exploring ideas to solve the issues that came to mail in the define phase. The develop phase shows ways of developing the ideas that came from the discovery phase. The demonstrate phase turns the ideas from the development phase into simulations or working prototypes. By following the prescribed roadmap, companies can innovate with little to no liquidate (Samuel, 2013). Using Global insights to drive local innovationThis article shows a strategy to gain innovation by looking at trends and insights on a orbicular level. By learning what trends are emerging and what global consumers behaviors are, provides important insights to meet consumers needs. Two important ar eas to focus on are the customers experience and lifestyle focus. The consumers overall satisfaction is a key element, and products need to get together a wide-eyed array of lifestyles and interests. By following and anticipating these trends, companies can focus their innovation efforts to fulfill these needs (Capercini, 2013).Authors reviewInnovation is a key factor in any business. With the information age moving and advance as fast as it is, companies cook to be proactive to keep up up. Part of strategic management is innovation this includes having a plan, developing new ways to do business, and new or better products and services. Not salaried attention to global as well as local trends could have catastrophic consequences on a business. It is up management to lead the way and be role models. By finding uncontested market space, companies can have the advantage over competitors.ReferencesCapercini, R. (2013). Innovation Management.se. Retrieved from http//www.innovation management.se/2014/10/28/using-global-insights-to-drive-local-innovation/ Power, D. (2014-15). Harvard category of continuing education Professional Development. Retrieved from http//www.dce.harvard.edu/professional/blog/innovation-strategy-4-key-tactics-top-growth-companies Samuel, Dr. P. (2013). Innovation Management.se. Retrieved from http//www.innovationmanagement.se/2014/11/10/elements-of-a-successful-innovation-roadmap/
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